“What does your skin need in order to function better? and are you actually willing to put the effort in to make the change?”

If you are reading this and having a hard time with your own skin, I would gently suggest that you use this season to notice the qualities in you that are unique and authentic to you. It is easier said than done, I know. But honestly, healing your skin is the easy part, and it is the part I can help you with. The harder work, the real work, is learning to love and value yourself along the way, in a world that keeps insisting appearance is everything.

If your twenties were about learning your skin, your thirties are about realising it's started to change without asking your permission.

Your twenties are often framed as the decade your skin takes care of itself - the years before "ageing" becomes a concern, when collagen is plentiful and cell turnover happens without much effort. And while there's some truth to that, it's also a decade of significant transition, one that tends to get overlooked because we're so focused on what comes later.

When I was building Holskin, I kept coming back to the same question: what would it look like to treat skin with real respect?

You might not have heard of corneotherapy. It’s not trending on TikTok. There’s no celebrity face attached to it and t doesn’t promise overnight transformation or dramatic before-and-afters.

There’s a phrase that has been trending in skincare for a while now: barrier repair.